Dr. Appelwick is a dedicated mental performance consultant with nearly a decade of experience in the performance field. With a doctorate in Sport and Performance Psychology and a master’s in Sport and Exercise Science, he combines cutting-edge research with practical strategies to enhance performance and foster mental resilience.

Before pursuing his academic and consulting career, Dr. Appelwick proudly served in the United States Air Force, retiring after a distinguished tenure. His time in service included competing at the highest levels of military athletics as a member of the All Air Force Triathlon Team and representing U.S. Air Forces Europe in cross-country and hockey. These experiences shaped his understanding of high-pressure performance and the importance of mental preparation.

Dr. Appelwick has also been a successful hockey coach, mentoring bantam-level players to reach their potential both on and off the ice. His leadership culminated in guiding his team to the state tournament, where they earned the consolation championship.

Dr. Appelwick’s diverse background as an athlete, coach, and consultant fuels his passion for empowering athletes and teams to build confidence, develop mental toughness, and achieve their goals.